Regulus Name Change Disclosure Updates

With Regulation Best Interest taking effect on June 30th, 2020, Regulus Advisors will no longer be able to use the term “Advisor” and we will be changing the name to simply “Regulus”. Along with this name change comes a few different steps of updates that will need to be completed by our RR (BD) and Hybrid Reps (BD/RIA) and assistants before the end of the month. Below are the changes that will need to take place:

  • Email Disclosures: All Hybrid and RR registered Reps will need to update their email disclosures to reflect the change from “Regulus Advisors, LLC” to “Regulus, LLC”. The disclosures will look as follows depending on your affiliation.

Marketing under Regal Financial Group:

      • RR (BD) Only: “Securities offered through Regulus, LLC. Member FINRA/SIPC.”
      • IAR (RIA) and RR (Hybrid): “Securities offered through Regulus, LLC. Member FINRA/SIPC. Investment advisory services offered through Regal Investment Advisors, LLC, an SEC Registered Investment Advisor. Registration with the SEC does not imply any level of skill or training. Regulus, LLC and Regal Investment Advisors are affiliated entities.”

Marketing under a DBA:

      • RR (BD) Only: “Securities offered through Regulus, LLC. Member FINRA/SEC. <DBA Name> is independent of Regulus, LLC.”
      • IAR (RIA) and RR (Hybrid): “Securities offered through Regulus, LLC. Member FINRA/SEC. Investment advisory services offered through Regal Investment Advisors, LLC, an SEC registered Investment Advisor. Registration with the SEC does not imply any level of skill or training. Regulus, LLC and Regal Investment Advisors are affiliated entities. <DBA Name> is independent of Regulus, LLC and Regal Investment Advisors.”

Assistant Disclosures:

      • Registered Assistant: “<Your Name> is a registered assistant for <Rep’s Name> (followed by Rep’s disclosure from above).”
      • Non-Registered Assistant: “<Your Name> is a non-registered assistant for <Rep’s Name> (followed by Rep’s disclosure from above).”

Once you have completed the update, please send an email to Abigail Morgan (amorgan@regalfin.com) or Daniel Ruble (druble@regalfin.com) to confirm the disclosure is set up properly.

  • Social Media Disclosures: Hybrid and RR reps’ social media disclosures will need to be updated to reflect the disclosures above. Once the update has been completed, we will need the static content of your social media pages submitted through Ad Review for approval. You can complete this by taking a screenshot of your entire page and converting it to a PDF, then uploading the document to an Ad Review work item in COMET. If you need any assistance submitting your static content, please reach out to Kaitlyn Vella (kvella@regalfin.com) or 616-258-5045.

If you have any questions, please reach out to Abigail Morgan (amorgan@regalfin.com) or Daniel Ruble (druble@regalfin.com).

Thank you for your affiliation,

The Regal Compliance Team

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